Blackberry is giving its iconic BlackBerry Messaging service, the BBM, a new lease of life when it announced the beta launch of BBM Channels –a new social engagement platform within BBM that will allow people to connect with the businesses, brands, celebrities and groups that they are passionate about.
"BBM is the best way to stay connected and with today's announcement, we're again expanding the capabilities of the service to provide a deeper real-time engagement experience for people to connect with brands, business, and communities that matter most to them," says Andrew Bocking, Executive Vice President of Software Product Management and Ecosystem at BlackBerry. "With over 60 million highly engaged customers using BBM, content creators have a great opportunity to build deeper relationships, enhance their brands, and connect in new ways."
BBM Channels allows individuals and groups to create a dedicated channel and share information and updates with the immediacy that BBM offers. BBMRead More »from Video Channels Now Available on BBM