KUALA LUMPUR, June 23 (Bernama) -- One hundred and forty participants
comprising media personnel and Bank Islam staff today left for Kuantan, Pahang
for the "Bank Islam-Bernama Treasure Hunt" to raise fund for charity.
A total of 35 vehicles carrying participants representing media
organisations such as Bernama, Radio Television Malaysia (RTM) and from the
Media Prima network, were flagged off by the General Manager of Bank Islam''s
Strategic Planning, Hizamuddin Jamalludin and BERNAMA''s Deputy Editor-in-Chief
(Domestic News Service), Datuk Zulkefli Salleh.
Hizamuddin said the event, with the theme ''Driving for the Welfare of the
Community'', was the second programme carried out together with BERNAMA.
"This gives an opportunity to the media to make contributions to the
community and the environment such as visiting the welfare home in Kuantan," he
told Bernama after flagging off the participants, here.
He said the media would discharge its corporate responsibility where the
participants were required to mingle with the people and to carry out activities
such as ''gotong-royong'', painting the houses of residents and ''sukanika''
BANK - HUNT 2 (LAST) KUALA LUMPUR
"Bank Islam also contributed RM5,000 to the welfare home in Kuantan while
another RM3,000 was handed over to the Taman Harapan, Temerloh," he said.
Meanwhile, Zulkefli said that through the treasure hunt, media practitioners
could get closer to the community, and in this case, orphans and those staying
in the orphanage.
"We organise events such as this one since the 80''s and we are maintaining
this tradition to bring the media personnel closer to the people," he said.
MAMA AKT AO