Reebok Bacon fuels CrossFit Games

That's right, Reebok Bacon. Amidst breathtaking performances from extraordinary athletes, the CrossFit community received a surprise when the Reebok Bacon Box food truck rolled in offering throat-tickling salty treats. That's not all: actual boxes of the bacon were delivered to athletes' homes.

Said to be uncured and to contain no nitrates, MSG or artificial sweeteners, the packaged bacon is kept fresh by means of dry ice until CrossFitters are ready to sizzle it up.

Reebok Bacon is thought to represent CrossFit athletes' affinity for the Paleo diet, based on what humans are presumed to have eaten in the hunter-gatherer era before agriculture.

A secret menu item is said to be revealed each day of the Games via Reebok's social networks, and attentive fans can redeem awards upon ordering it from the Reebok Bacon Box.

For more information about Reebok makin' bacon, see Reebok's Twitter or check out the hashtag #reebokbacon.