Mega Milestone

Hong Leong Yamaha Motor hits three millionth bike roll out

Hong Leong Yamaha Motor (HLYM) has recently rolled out the three millionth motorcycle produced at their Sungai Buloh factory. The milestone event earmarks HLYM's achievement of hitting another one million bikes within a short period of five years.

Present at the ceremony was YB Senator Dato' Ir Donald Lim Siang Chai, Deputy Minister of Finance who marked the significant milestone with the placement of a plaque on HLYM's best-selling motorcycle, the Yamaha 135 LC. Also present were Y Bhg Datuk Kwek Leng San, President & CEO of Hong Leong Manufacturing Group, C H Ng, Managing Director of Hong Leong Yamaha Motor Sdn Bhd, Y Bhg Dato' Yau Kok Seng, Group Managing Director of Hong Leong Industries Bhd and Mr. Hiroyuki Yanagi, President of Yamaha Motor Co. Ltd.

Hong Leong Yamaha Motor rolled out its one millionth motorcycle five years after opening its factory in 1979, previously located in Shah Alam. Currently, Hong Leong Yamaha Motor operates from the Hong Leong Yamaha Complex located in Sungai Buloh. With roughly 1,300 personnel employed by the company, HLYM expects to achieve yet more production milestones in the coming years.

To further increase production capacity to meet current and future demand, HLYM has initiated an expansion programme to raise production capacity to 250,000 units per year. The move comes at a time when the motorcycle industry is experiencing a growth spurt in sales. In the first eight months of the year, a total of 412,000 sales were recorded and industry watchers expect the number to hit 600,000 units in 2012 compared with 532,000 units for the whole of 2011.

Currently, HLYM has a share market of 33% in the motorcycle industry, making it the second most popular motorcycle brand in Malaysia.